STX says reception to the film’s trailer and test screening account for the release date change. Amy Schumer fans will be seeing the comedian’s next movie sooner than expected.

STXfilms on Wednesday said it is moving up the release date of Schumer’s comedy I Feel Pretty from June 29 to April 27. The studio cited positive reception to the film’s trailer, which has had over 40 million views on YouTube since it dropped Feb. 8, and a successful test screening to account for the change.

I Feel Pretty moves from a busy June date, where it would have opened against Sony crime-thriller sequel Sicario 2, Lionsgate comedy Uncle Drew and MGM musical Valley Girl, to an April date shared by Lionsgate thriller Traffik.

The pic follows a woman, played by Schumer, who has low self-esteem until she wakes up in the aftermath of falling off of her bike at SoulCycle with limitless self-confidence and assurance in her good looks. In addition to Schumer, the comedy also stars Michelle Williams, Rory Scovel, Emily Ratajkowski, Aidy Bryant, Busy Philipps, Tom Hopper, Naomi Campbell and Lauren Hutton.

I Feel Pretty is directed by screenwriting duo Abby Kohn and Marc Silverman (The Vow, He’s Just Not That Into You) and produced by Wonderland Sound and Vision’s McG and Mary Viola, Voltage Pictures’ Alissa Phillips, Dominic Rustam and Nicholas Chartier and Schumer.

Source : hollywoodreporter.com

EXCLUSIVE: Emily Ratajkowski is joining the Amy Schumer-starring comedy I Feel Pretty, which will mark the directorial debut of successful screenwriters Abby Kohn and Marc Silverstein. The project, which begins shooting next month in Boston, is being distributed by STXfilms.

Wonderland Sound and Vision’s McG and Mary Viola will produce I Feel Pretty with Voltage Pictures’ Alissa Phillips, Dominic Rustam and Nicolas Chartier. Schumer also will produce. Kevin Kane, a frequent collaborator of Schumer’s, will co-produce. Jonathan Deckter at Voltage is one of the executive producers as is Justin Bursch.

In the comedy, an ordinary woman (Schumer) who struggles with feelings of insecurity and inadequacy on a daily basis wakes from a fall suddenly believing she is the most beautiful and capable woman on the planet. With this newfound confidence, she is empowered to live her life fearlessly and flawlessly, but what will happen when she realizes her appearance never changed ?

Ratajkowski, who had her first major film role in David Fincher’s Gone Girl, is in production alongside Aaron Paul on the thriller Welcome Home from director George Ratliff and Voltage Pictures. She most recently was in Joe Swanberg’s anthology series Easy for Netflix.

Her upcoming films include Cruise, written and directed by Rob Siegel (The Wrestler); Anthony Byrne’s psychological thriller In Darkness; and the thriller-romance Lying & Stealing opposite Theo James.

She is repped by UTA, Untitled Entertainment and Bloom Hergott.

Source : deadline.com